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The cover of The Halo Effect: How Managers Let Themselves Be Deceived

The Halo Effect: How Managers Let Themselves Be Deceived

Why do celebrated companies so quickly become cautionary tales? Philip Rosenzweig shows how outcomes color judgments and how managers can reason about strategy, evidence, and uncertainty.

10 parts, about 20 minutes to read.

At a glance

Author
Philip M. Rosenzweig
Parts
10 parts
Reading time
about 20 minutes
The whole book
Also to read in full

What the summary covers

  1. 1. How Little We Know2 min
  2. 2. The Story of Cisco2 min
  3. 3. Up and Down with ABB2 min
  4. 4. Halos All Around Us2 min
  5. 5. Research to the Rescue?2 min
  6. 6. Searching for Stars, Finding Halos2 min
  7. 7. Delusions Piled High and Deep2 min
  8. 8. Stories, Science, and the Schizophrenic Tour de Force2 min
  9. 9. The Mother of All Business Questions, Take Two2 min
  10. 10. Managing Without Coconut Headsets2 min

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