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The cover of Disrupted: My Misadventure in the Start Up Bubble

Disrupted: My Misadventure in the Start Up Bubble

Dan Lyons

What is it like to start over at a tech start up when you know nothing about marketing?

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At a glance

Author
Dan Lyons

Why read it

  • You will spot how mediocre early hires can rise through the ranks and end up running departments
  • You will question whether the tech boom is a bubble, a worry the author says has hung over Silicon Valley
  • You will learn what losing a job in midlife feels like, and how fragile your confidence can become

Who it is for

  • Mid career worker thinking about moving into tech
  • Employee puzzled by upbeat corporate slogans at work
  • Journalist or investor sizing up the start up boom

Contents

  1. Welcome
  2. Author’s Note
  3. Prologue
  4. Welcome to the Content Factory
  5. One
  6. Beached White Male
  7. Two
  8. When the Ducks Quack
  9. Three
  10. What’s a HubSpot?
  11. Four
  12. The Happy!! Awesome!! Start-Up Cult
  13. Five
  14. HubSpeak
  15. Six
  16. Our Cult Leader Has a Really Awesome Teddy Bear
  17. Seven
  18. We Need to Make the Blog a Lot More Dumberer
  19. Eight
  20. The Bozo Explosion
  21. Nine
  22. In Which I Make a Very Big Mistake
  23. Ten
  24. Life in the Boiler Room
  25. Eleven
  26. OMG the Halloween Party!!!
  27. Twelve
  28. The New Work: Employees as Widgets
  29. Thirteen
  30. The Ron Burgundy of Tech
  31. Fourteen
  32. Meet the New Boss
  33. Fifteen
  34. Grandpa Buzz
  35. Sixteen
  36. Ritual Humiliation as Rehabilitation
  37. Seventeen
  38. A Disturbance in the Farce
  39. Eighteen
  40. A House of Cards?
  41. Nineteen
  42. Go West, Old Man
  43. Twenty
  44. Glassholes
  45. Twenty-one
  46. Excuse Me, but Would You Please Get the Fuck Out of Our Company?
  47. Twenty-two
  48. Inbound and Down
  49. Twenty-three
  50. Escape Velocity
  51. Twenty-four
  52. If I Only Had a HEART
  53. Twenty-five
  54. Graduation Day
  55. Epilogue

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