The cover of Simple Rules

Simple Rules

Can a handful of simple rules guide decisions well even in systems as complex as the economy?

At a glance

Author
Donald Sull, Kathleen M. Eisenhardt

Why read it

  • You will learn to boil a hard decision down to a few simple rules, like the Federal Reserve's timing rule for raising interest rates
  • You will understand how first draft rules can be improved over time instead of being treated as fixed
  • You will be able to use the same rule making approach for personal problems, not only business ones

Who it is for

  • A manager drowning in options who needs a quick way to decide
  • A founder whose strategy is too long for anyone to follow
  • A person trying to change a habit such as eating or spending

Contents

  1. Introduction
  2. Why Simple Rules Work
  3. Making Better Decisions
  4. Doing Things Better
  5. Where Simple Rules Come From
  6. Strategy as Simple Rules
  7. Getting Personal
  8. Rules for Improvement
  9. Breaking the Rules
  10. Conclusion

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