The cover of Negotiation Genius

Negotiation Genius

What separates a negotiation genius from an ordinary negotiator in thinking, preparation and execution?

At a glance

Author
Deepak Malhotra, Max H. Bazerman

Why read it

  • You will stop confusing years of experience with expertise, which needs a strategic view of what you are doing
  • You will dig into why the other side is saying no, instead of sweetening an offer that misses what they actually care about
  • You will see how a negotiation that looks hopeless can be turned around while integrity and relationships stay intact

Who it is for

  • A sales lead who has seen it all and plateaued
  • A procurement manager facing a deal that seems stuck
  • A professional negotiating a salary or a contract

Contents

  1. INTRODUCTION
  2. CHAPTER 1
  3. CHAPTER 2
  4. CHAPTER 3
  5. CHAPTER 4
  6. CHAPTER 5
  7. CHAPTER 6
  8. CHAPTER 7
  9. CHAPTER 8
  10. CHAPTER 9
  11. CHAPTER 10
  12. CHAPTER 11
  13. CHAPTER 12
  14. CHAPTER 13
  15. CHAPTER 14

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