Conscious Capitalism

John Mackey, Rajendra Sisodia

Can business be judged by more than profit, and be a force for good that creates value for everyone it touches?

At a glance

You will question whether profit is the only test of a company, given the authors' list of financial, social and environmental wealth
You will be able to ask of any company why it exists, and not only how it earns
You will judge a hard choice such as downsizing by the authors' test: serve every stakeholder and let attrition do the work first