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The cover of Competition Demystified

Competition Demystified

Bruce C. Greenwald, Judd Kahn

What is strategy really about, and how do you tell whether your company has an edge that competitors cannot copy?

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At a glance

Author
Bruce C. Greenwald, Judd Kahn

Why read it

  • You will stop calling any big plan a strategy and see that it must account for what competitors will do
  • You will be able to test whether your business has a lasting advantage or only a level playing field
  • You will know what to do if you have no lasting edge: be as efficient as you can

Who it is for

  • A business owner who suspects the plan is not a strategy
  • A manager entering a market where rivals will respond
  • An investor judging whether a firm's profits will last

Contents

  1. PREFACE
  2. COMPETITION DEMYSTIFIED
  3. CHAPTER 1
  4. Strategy, Markets, and Competition
  5. CHAPTER 2
  6. Competitive Advantages I
  7. CHAPTER 3
  8. Competitive Advantages II
  9. CHAPTER 4
  10. Assessing Competitive Advantages
  11. CHAPTER 5
  12. Big Where It Counts
  13. CHAPTER 6
  14. Niche Advantages and the Dilemma of Growth
  15. CHAPTER 7
  16. Production Advantages Lost
  17. CHAPTER 8
  18. Games Companies Play
  19. PART I: THE PRISONER’S DILEMMA GAME
  20. CHAPTER 9
  21. Uncivil Cola Wars
  22. CHAPTER 10
  23. Into the Henhouse
  24. CHAPTER 11
  25. Games Companies Play
  26. PART II: ENTRY/PREEMPTION GAMES
  27. CHAPTER 12
  28. Fear of Not Flying
  29. CHAPTER 13
  30. No Instant Gratification
  31. CHAPTER 14
  32. Cooperation without Incarceration
  33. CHAPTER 15
  34. Cooperation
  35. CHAPTER 16
  36. Valuation from a Strategic Perspective
  37. CHAPTER 17
  38. Corporate Development and Strategy
  39. CHAPTER 18
  40. The Level Playing Field
  41. APPENDIX

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