The cover of Strategy: A History

Strategy: A History

What does it mean to have a strategy, and why does almost every organization now claim to need one?

At a glance

Author
Lawrence Freedman

Why read it

  • You will know when a problem really calls for a strategy: when the path to the goal is unclear and resources must be sequenced
  • You will see how ideas about strategy travelled from war into politics and business, such as decision science from RAND reaching business schools
  • You will question whether rational choice theory delivered what its supporters promised

Who it is for

  • A manager asked to write a strategy but unsure what that means
  • A military officer moving into a corporate strategy role
  • A student comparing theories of strategy across fields

Contents

  1. PREFACE
  2. PART I Origins
  3. PART II Strategies of Force
  4. PART III Strategy from Below
  5. PART IV Strategy from Above
  6. PART V Theories of Strategy

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