Knowingo
The cover of The Start Up of You

The Start Up of You

Reid Hoffman, Ben Casnocha

Hoffman and Casnocha treat a career as a venture open to revision. They explain how to build an advantage, test plans, strengthen relationships, spot opportunities, and manage risk.

Get the app Read on the web

7 parts, about 21 minutes to read.

At a glance

Author
Reid Hoffman, Ben Casnocha
Parts
7 parts
Reading time
about 21 minutes
The whole book
Also to read in full

What the summary covers

  1. A career in permanent beta3 min
  2. Find a competitive advantage3 min
  3. Plan, test, and pivot4 min
  4. Build a network that helps both ways3 min
  5. Make and seize opportunities3 min
  6. Take intelligent risks2 min
  7. Use network intelligence and keep adapting3 min

More books like this