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The cover of Steve Jobs in Exile

Steve Jobs in Exile

How Steve Jobs's years at NeXT, a costly failure by most measures, gave him the discipline and the technology that later saved Apple.

19 parts, about 34 minutes to read.

Why read it

  • Follows the ousted Apple cofounder through a decade at NeXT, where perfectionism and control nearly sank the company
  • Shows how he learned to delegate, bend his vision and choose survival over purity before returning to lead Apple
  • Built on insiders' memos and recollections, it counts the squandered deals and burned money instead of retelling a genius myth

Who it is for

  • Founders who struggle to delegate or ship on time
  • Leaders rebuilding after being pushed out or failing publicly
  • Tech history readers curious how Apple's software began

What the summary covers

  1. A Cofounder's View2 min
  2. Pushed Out of Apple2 min
  3. Starting Again2 min
  4. A Company Takes Shape1 min
  5. Design Without Compromise1 min
  6. The Software Underneath1 min
  7. Backers, Delays and a Big Deal2 min
  8. Launch Night2 min
  9. Allies Thrown Away3 min
  10. The Machine That Hosted the Web2 min
  11. Losing People, Finding Customers2 min
  12. Rock Bottom3 min
  13. Boring Software, First Profit2 min
  14. The Web Becomes the Killer App1 min
  15. Pixar and a Changed Man1 min
  16. The Way Back2 min
  17. Taking Charge2 min
  18. What NeXT Taught2 min
  19. Catmull's Afterword1 min

Recommended by

  • Steven LevyAuthor of Insanely Great and Facebook: The Inside Story
    Steve Jobs in Exile is the definitive chronicle of NeXT
  • Michael MoritzFormer chairman of Sequoia Capital and author of The Little Kingdom
  • Chris MillerAuthor of Chip War: The Fight for the World’s Most Critical Technology
    Essential reading on the transformation of Apple, the evolution of the computer, and the fall and rise of Steve Jobs.

About the author

  • Geoffrey CainJournalist and author writing on geopolitics, national security and technology
    • He attended George Washington University for a BA and took an MA with distinction at SOAS University of London.
    • He began as a journalist in Asia, mainly in Vietnam and Cambodia.
    • He settled in South Korea in 2009 as a writer for Time.
    • Samsung Rising was longlisted for the Financial Times and McKinsey Business Book of the Year.
    • He received the Overseas Press Club's Cornelius Ryan Award citation for The Perfect Police State.
    • He is Managing Partner of Alembic Partners, the branding firm he thanks in the book's acknowledgments.

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